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Interflora
Insight: Flowers are so beautiful that they can can block out things we don't wish to see.
Solution: Dramatise how even the worst views can be transformed with Interflora.
Interflora
Insight: Flowers are so beautiful that they can can block out things we don't wish to see.
Solution: Dramatise how even the worst views can be transformed with Interflora.
Activation: A photo filter to block out things/ views you didn't intend to appear in your photos.
Activation: A photo filter to block out things/ views you didn't intend to appear in your photos.
Interflora
Insight: Flowers are so beautiful that they can can block out things we don't wish to see.
Solution: Dramatise how even the worst views can be transformed with Interflora.
Activation: A photo filter to block out things/ views you didn't intend to appear in your photos.
Creative
CREATIVE
Woolmark
I was involved in the initial ideation stages of this project which aims to educate consumers about the hidden impact of synthetic fabrics on the environment. Choosing natural fibres such as wool can be a solution to reducing fashion’s impact.
Press:
Campaign Magazine
Ads of the World
The Drum
Forbes
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